Focus on Community: Raising Brain Awareness in Owerri, Nigeria
Cultural attitudes toward brain science are not the same in every country. For that reason, why and how you conduct outreach might differ depending on where you live.
In Nigeria, brain research is in its infancy. Most people believe neuroscience research is too difficult and that the concepts are hard to understand. Though it’s not true, this perception prevents many people from becoming interested in brain research.
This gives our chapter an opportunity to make a significant impact through our outreach, not only by sharing the promise of brain research, but also by helping people in the community to improve their health overall.
A lot of our work centers on addressing the misconception that the brain is too difficult to understand, which we do through educating the community about brain anatomy and function. We conduct outreach in schools and locations throughout the community, including women’s and community centers, churches, marketplaces, and other public venues.
We explain to the audience that the brain is unique in its structure and function, and that understanding its structure and function will help people cope with difficulties of life and reduce their risk of developing a brain disease or disorder.